“There are too many products and providers to compete on price alone.
CX is the new chapter.. the battleground for industry top spots will be won or lost here”
CET is the longest running CX and digital conference in the Middle East and South Africa. With a world being redefined by technological and digital innovation, CET is guiding businesses to the future, helping them connect the dots and find the solutions that will keep their organizations relevant towards how they engage their customers.
Across 6 countries and spanning 3 continents, CET brings together marketing, digital, CX, IT and business heads to hear captivating presentations, engaging workshops and powerful networking sessions. This event is an investment into your business and your future career.
Key Themes
Covering everything from digital transformation, to omnichannel engagement and more, captivating presentations will provide actionable takeaways to enhance customer experience.
Digital
Transformation
CX & UX
Customer Experience
& User Experience
eCommerce/
mCommerce
Customer Analytics
& Loyalty
Web Development
& Mobile App
CRM
Digital & Social Media Marketing
ePayments
Omnichannel
Marketing
Artificial
Intelligence
Chatbots/
IoT/VR
Contact
Centers
Designed for
A delegate audience exclusively for
CEOs/CIOs/
CMOs
Marketing Heads
Heads of
IT & Customer
CX & Digital Heads
Retail Groups & Brands | FMCGs | Government | Online eCommerce | Telecoms | Banks and Financial Institutions | Hospitality | F&B | Tourism| Travel | Automotive | Health Care | Education | Travel and Transportation
CET Speakers
Benjamin Ampen
Managing Director MENA
Bruno Bianchini
Head of MENA – Global Partnerships
SAP
Hichem Maya
General Manager Consumer Industries & Life Science EMEA
IBM
Ebru Binboga
Watson Customer Engagement Leader
Microsoft
Jamie Galviz
COO and CMO
Jochen Bischoff
Head of FMCG
Zain
Muneeb Arrabi
Sr. Manager Digital Marketing & Offline
Frost & Sullivan
Anas Haj Kasem
Sr. Mngt Consultant ICT & Digital Transformation
Saudi Payments
Abdulaziz Abanmi
VP Technology
Almehbaj
Khaled Wehbi
Head of Marketing
L'ACCES
Mohammed T. Al Abdulrahman
Marketing Director
Almarai
Syed Hussain
Head of Marketing, Nutrition
STC Pay
Abdulrahman Alageel
Director of Marketing Communications
Saudi Customs
Adel Baraja
General Manager - Marketing & CX
Groupe Renault
Seham El Behissy
General Manager Digital & Connected Cars
Nissan
Hussein M Dajani
General Manager - Digital & CX Transformation
STC Channels
Abdulaziz Alshamsan
GM Digital Transformation
Accenture
Shahd Attar
Principal Director - Digital
Abdul Latif Jameel
Saleh Al Sulami
Senior General Manager - eCommerce
Axiom Telecom
Taiyab Ghafoor
Group Director - Organized Retail
Eastman Kodak Company
Jamil Abu Wardeh
VP, Brand Licensing, Partnerships & Innovation
flyin.com
Mohammed Alismail
Head of Marketing
SAMACO
Mohamed Fahmi
Group Digital Marketing Head
Bosch
Arun Shankar
General Manager, CRM & e-Commerce
Interested in Speaking at the CET Conference?
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Our Sponsors
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*Please note that Pinnacle Middle East holds the right to reject registrations that do not meet the criteria for this event.
Video Testimonials
SAP
IBM
Microsoft
Gulf News
Blog Posts
The Best Research Paper: A Comprehensive Guide In academia, research papers are crucial because they provide scholars an opportunity to demonstrate their knowledge and expertise.
Adapting Digital Marketing Trends
Firdaus Shariff, VP – Global Marketing, Demand Programs & Engagement at SAP shares her expertise about Adapting Digital Marketing Trends. Today, consumers engage with brands
Next Generation Customer Engagement
Akshay Lamba, CIO at Deloitte talking about the Essentials for the Next Generation Customer Engagement. What are the next steps toward the evolution of technology
From Product to Purpose; From Utility to Usefulness
Christian Bennich, Sales Lead Engineer at Sitecore talks about From Product to Purpose; From Utility to Usefulness. Companies that don’t have purpose ultimately fail. Some
Customers Facing IT Innovations
Safdar Zaman, Head of IT Strategy and Governance at Nakheel Varun Malhorta, Director – Process Improvement & Centre of Excellence at Gulf Marketing Group Albert
Winning Hearts & Minds in the B2B Customer Experience Design
Niousha Ehsan, CEO of LINKVIVA speaks about Winning Hearts & Minds in the B2B Customer Experience Design. More than winning, brands and service providers are
Image Gallery
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Leave us a message
Building: A4, Office No: 121, Dubai Digital Park, Silicon Oasis, Dubai, UAE
+971 4 241 6054
Pinnacle Middle East are B2B marketing specialists driving engagement through online and knowledge based platforms for clients within their conferences and activations. Pinnacle provides the marketing platforms for knowledge exchange and partnerships that helps shape the future of business.
Email: info@pinnaclemiddleeast.com
Phone: +97142416054
